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Countrylife
Dairy Crest 2008
The brand redesign created a new identity for the brand that gives it presence and standout on shelf. It creates a distinctive symbol for the brand that gives it recognition and acceptance. Since the redesign Country Life sales have overtaken Anchor as the number 2 branded butter for the first time.
Dairy Crest 2008
The brand redesign created a new identity for the brand that gives it presence and standout on shelf. It creates a distinctive symbol for the brand that gives it recognition and acceptance. Since the redesign Country Life sales have overtaken Anchor as the number 2 branded butter for the first time.
"I don't do recommendations but if I did they would get one of the best recommendations I could give."
Paul Fraser, Marketing Director, Dairy Crest.
